The Google Analytics campaign title combines the MailChimp campaign title with the date and the Campaign ID. URL shorteners typically work by redirecting users using a special server response commonly referred to as a "301." This tells the browser that the resource at your short URL has been permenantly moved to the full URL's location.
Unfortunately, reports would be misleading if one or more outbound sites didn’t use Analytics. Another consideration is that some countries also restrict what content can be used their TLDs, so if you intend in shortening content that might be in violation of these laws, you'll need to find another TLD.
With the Adjust fallback_click, you now get the best of both worlds. In this example we have used Twitter. utm_medium parameter is used to describe what kind of medium we have used, in this example we have used a Tweet. utm_campaign parameter to define a campaign name, slogan, promo code, etc. utm_term parameter is used to identify paid search keywords. utm_content You could be using a variety of content types in a campaign, this element allows you to differentiate among them. Keyword This field should never be used in an email campaign. Some websites prevent short, redirected URLs from being posted. Outbound links are the links which take visitors from your website to some other site on the web.
Libya, for instance, exercised its control over the .ly domain in October 2010 to shut down vb.ly for violating Libyan pornography laws. Not only is this good for link shortening, but it is also good for SEO. But be aware that even if you never intend to share a link, search engines own some web based services like Gmail, Google Drive or Google Docs (same applies to Bing and Outlook.com / OneDrive) links can be indexed, even if located inside of "private" online documents and emails. The customized bit.ly version allows you to use your own domain name for branded short links which can be easily shared on Twitter, Facebook or other social media sites. For consistency, use your URL shortener whenever possible, rather than mixing your own custom domain with other generic ones. Dead simple to manage multiple custom domains and multiple clients from a single account Consistent branding impression.
More over, all these statistics & reports come with no cost. It’s a free platform for scheduling and managing Tweets, like Tweetdeck. The customizable part of the URL is case insensitive. Sharing toolbar Make your short links easy to share by displaying a toolbar on them. To use custom campaigns, you add UTM parameters to your URL which are then recorded in your custom analytics report. That reference number will be unique to that photo and it’s how Instagram knows which photo you require out of the billions they would have on their systems. The feedback you provide will help us show you more relevant content in the future. If you can't find a link here, try the Wikipedia list of TLDs. Maybe you want a simple URL to put in a print add, or want to be kind to mobile readers of your content. If your app is already multi-platform on Adjust, you don’t have to do anything; all your trackers are cross-platform by default. Sharing toolbar Make your short links easy to share by displaying a toolbar on them. With Twitter, you just have to be as simple and short as possible.