Finally, Event Tracking employs an object-oriented model that you can use to collect and classify different types of interaction with your web page objects. For those who read their emails in a browser (like Yahoo Mail, Gmail, etc.), they would still need to have HTML turned on for it to work, and even then, the email client may restrict whether any scripts embedded in the email can execute.
The website is just as basic it was when it launched, but it does the deed. A summary of this traffic is found in your Google Analytics reporting under Traffic Sources. You can then create tags that wait for the gtm.linkClick event to happen, and perform additional tasks (like the external link tracker tag described below). note: There are a number of tagging strategies.
You may also right-click any highlighted section and choose Paste from the drop-down menu. See if you are using Classic Analytics (ga.js) or Universal Analytics (analytics.js).