Fallback parameters allow you to send users that are using the wrong platform to another location. This is key to search engine optimization as it ensures that search engine spiders won't think the shortener URL is the "real" URL to the page.
You must have a Google Analytics account to complete this process. To sign up, visit analytics.google.com. Don't use your company name: URL shorteners can also be formed from product names, words common to your industry, slogans or even slang. All best affiliate gurus spend a big fortune creating, designing and improving their online marketing system to get an unfair advantage over everyone else.
If it's not available, you'll need to locate a registrar who handles the domain extension in question. Its popularity influenced the creation of at least 100 similar websites,[9] although most are simply domain alternatives. Bitly also offers a paid version, but it's pretty pricey. If you do nothing but add the tracking script to your pages, you’ll be faced with an endless stream of data and reports about user activity on your site. Spending too much money on AdWords, FaceBook ads and banner ads, but still can’t turn a profit?
It's also important to note that some countries only allow registrations on what's call the third level — .co.uk for example. WordPress links have the structure they do, which is longer, because they’re meant to be permanent and portable. (And of course friendly to search engines.) Even if you weren’t using WordPress, the links contain no arbitrary IDs or other platform-specific implementation cruft so they should be trivial to serve from any system, even if you don’t use WordPress in the future. Undo Undo Shorten URL @ShortenURL 10 Jul 2011 More Statistics for Sunday, July 10, 2011 Thanks.
It is simple to change your permalink structure, though if you have been blogging for a while you will need to redirect your old URLs to the new permalinks. You can always view clicks over a period of 24 hours, a month, and a custom date range. More meaningful: readers at least know the link goes to your site. Advantages of Using Your Own Domain URLs: Promote your site (branding): when people retweet, your domain will fly around. We strongly recommend you thoroughly test your campaigns that use Google Analytics tracking to ensure your links function properly.