This total includes clicks on other occurrences of this link on this module. 2Segmenting users dynamically with Campaign Structure Parameters Campaign Structure Parameters are a set of labels that you can add to your URL in order to create new subtrackers. In this case, each character in the sequence will be 0, 1, 2, ..., 9, a, b, c, ..., y, z. In this example we have used Twitter. utm_medium parameter is used to describe what kind of medium we have used, in this example we have used a Tweet. utm_campaign parameter to define a campaign name, slogan, promo code, etc. utm_term parameter is used to identify paid search keywords. utm_content You could be using a variety of content types in a campaign, this element allows you to differentiate among them. Google Analytics even has a URL Builder tool where you can generate a URL with UTM parameters. See the company's blog to learn more about the changes that are taking place. More » TinyURL.com TinyURL used to be one of the top shortening choice in the past, and people still use it a lot today, however it does include a couple more characters compared to others like Bit.ly and Goo.gl.
Use short links with Bluetooth Low Energy (BLE) Beacons for asset tracking and proximity marketing. See if you are using Classic Analytics (ga.js) or Universal Analytics (analytics.js).