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Shortcomings[edit] Short URLs often circumvent the intended use of top-level domains for indicating the country of origin; domain registration in many countries requires proof of physical presence within that country, although a redirected URL has no such guarantee. Well, Twitter actually increased the maximum amount of words (to about 120) allowed in a tweet and that’s a good one.   Everything is changing.

This results in registration of different URL shorteners with a myriad of different countries, leaving no relation between the country where the domain has been registered and the URL shortener itself or the shortened links. If you’re not tracking your links, you’re probably leaving tons of money on the table, spending more than you can afford, and struggling to keep up with dozens of online marketing campaigns. Then reconnect with the same interested audience when my sequel is ready to be released.

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Here are 5 URL Shorteners that I actively use: Bitly: This website allows you to create an unlimited amount of bitlinks, which come with analytics and tracking. The links are permanent, they will work as long as WordPress.com is around. Part 2 - Setting up Google Analytics to track revenue on Eventbrite You’ve got through the difficult part, now this is the relatively easy bit.

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And if you currently only run one type of offer, you may still want to add it, in case you have add several different offers next month. Add Tracking to Your A/B Testing Campaign To add Google Analytics tracking to your A/B Testing Campaign in MailChimp, follow these steps. Such URLs are difficult to memorize, type-out or distribute. To track owned media successfully you need to create Custom Tracking Links. One of the more common problems is skewing content report data. Many extensions are available from companies you already use for domain registration — such as Hover.

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The downside of this approach, however, is that if a user visits your shortened domain without a directory path on the end, they will be directed to a Bitly branded page. Undo Undo URL Shortener‏ @URL_Shorteners_ 6 Dec 2012 More The difference between and social business. It is simple to change your permalink structure, though if you have been blogging for a while you will need to redirect your old URLs to the new permalinks. TweetDeck and Seesmic (TweetDeck’s direct competitor) both offer numerous URL-shortener options (bit.ly, is.gd, TinyURL, and twURL), but only bit.ly offers click tracking. Even if you currently do not intend to track specific creatives or targeting, it may be worthwhile to allow space for it. Use Custom Short URLs in my books and newsletters to encourage trust and build brand loyalty with fans. Example for event tracking using the newer API: Previous     Next
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