Get everything hooked up Some services, such as Bitly, let anyone create a vanity URL shortener. In this article we’ll discover how to add outbound link tracking. Configure short link HTTP status codes for best SEO results. This will receive an clicked-link events as they bubble up through the DOM. You rely on this provider to keep your link viable into the future. Don't use your company name: URL shorteners can also be formed from product names, words common to your industry, slogans or even slang.
And though it is unlikely that Bit.ly will be shut down, they are still a middleman. WordPress links have the structure they do, which is longer, because they’re meant to be permanent and portable. (And of course friendly to search engines.) Even if you weren’t using WordPress, the links contain no arbitrary IDs or other platform-specific implementation cruft so they should be trivial to serve from any system, even if you don’t use WordPress in the future. 2Redirecting per specific platform Adjust offers specific redirect options for users to be redirected to a specific location depending on their platform. But the details of how to do this are well out of the scope of this article. Once this is enabled, you can append the following parameter to your tracking link: url Unlike the url_id parameter, this parameter expects a valid, encoded deep URL to be added for traffic to redirect to: Payout on Click In some cases, you may want to dynamically pass the payout that the publisher receives for a session. Some URL shortening services support the forwarding of mailto URLs, as an alternative to address munging, to avoid unwanted harvest by web crawlers or bots.
Example: South Park Studios uses cart.mn to recreate, in a shortened form, the name of one of its most well known characters. To change your public profile URL: Click the Me icon at the top of your LinkedIn homepage. They do this by showing your visitor an add before they are taken to another webpage. So if you have a page at , you can use the URL and going to this URL will forward the visitor to the page in your website. You can also view a world map where your last 50 clicks came from.
So if you have a page at , you can use the URL and going to this URL will forward the visitor to the page in your website. For example, "4" can be used for the "for" sound in a name. My third choice, which was once my first choice, is Bitly. To pass a custom transaction ID in your tracking link, append the following parameter: ad_id You or your publisher needs to insert an externally generated transaction ID value in this parameter before the click registers in HasOffers.
If you copy and paste this script exactly as it appears here, your outbound clicks will appear in your Analytics Events reports with a Category of "outbound" and an Action of "click". (In the snippet, these are shown in bold.) You can use these values, or change them and define your own values. Example: South Park Studios uses cart.mn to recreate, in a shortened form, the name of one of its most well known characters. This delay can be made worse if the account is set up close to the weekend because sometimes data aggregation slows and gets pulled in on Monday. Link Tracker Keeping track of the links to a website can be quite a tedious task especially if you decide to check every link to your site. At Track Number Of Times This Link Is Clicked? mark the check box to enable link tracking. - OR - unmark the check box to disable it. You can use this service with or without an account. Maybe you want a simple URL to put in a print add, or want to be kind to mobile readers of your content. They are also my favorite in the space, because they allow for you to customize your bitlinks to have any ending you choose. The configuration of the component overrides the link tracking configuration of the framework. Your changes aren’t saved automatically, so make sure to choose "Save" to integrate your event with Google Analytics. You can shorten a link right away, although you’ll need to enter a CAPTCHA code. You may also want to consider joining 301works, a free service from the Internet Archive that works to create a database of all shortened URL mappings. Creating the External Link Tracker The last step is to send the link click event, along with the anchor text and URL, to Google Universal Analytics. This is key to search engine optimization as it ensures that search engine spiders won't think the shortener URL is the "real" URL to the page.